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13.       What are “supply chain” and “value chain”?





































                  A supply chain is a network between            has added some value. In agriculture, the
               businesses and suppliers to produce and           value chain of activities is necessary to turn
               deliver a particular product to the end           a product (service) from being a concept,
               consumer. This network consists of different      through the various stages of production, to
               activities, people, entities, information         delivering the product to the final consumer
               and resources. Supply chain activities            and discarding it after use (M4P, 2008).
               involve converting natural resources and          The value chain concept includes issues of
               raw materials into products and delivering        organization, operation, governance and
               them to the end consumer . Thus, it can be        relationships between actors in the chain.
                                         7
               understood that the agricultural product          Agreements, arrangements and institutions in
               supply chain is a series of interrelated          the chain play an important role in value chain
               business     activities,  from    supplying       management. Michael Porter (1985) pointed
               agricultural product inputs to preliminary        out that the value chain is a management
               processing, processing and marketing to           method in business administration to improve
               selling the product to the consumer.              the supply chain’s competitiveness. The value

                  The concept of the value chain was             chain management model should first refer
               mentioned by Michael Porter in 1985               to the management coordination institutions
               when discussing the competitiveness of            within the chain and the policy institutions
               enterprises. According to Michael Porter,         that create the operating environment for
               a value chain is a sequence of activities in      the chain and the adaptive technologies
               which the product passes through all the          necessary to operate the chain.
               chain’s activities. At each activity, the product
                                                                 7  Nagurney, Anna (2006). Supply chain network economics:
                                                                 The dynamics of prices, flows, and profits. Cheltenham, UK:
                                                                 Edward Elgar. ISBN 1-84542-916-8


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                                                                      Guidelines for the Strategy for sustainable agriculture and rural development
                                                                      Guidelines for the Strategy for sustainable agriculture and rural development   41
                                                                                      in the period 2021-2030, and vision to 2050
                                                                                      in the period 2021-2030, and vision to 2050
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