Page 75 - STRATEGY FOR SUSTAINABLE AGRICULTUR AND RURAL DEVELOPMENT IN THE PERIOD 2021-2030 AND VISION TO 2050

vision for 2050 towards the goal that rural rural infrastructure to ensure rural-urban
areas no longer have poor households connectivity, build smart rural areas,
and become “a livable place”, vibrant, and apply information and digital
green, clean and beautiful with living technologies to change management
conditions, the income of rural residents fundamentally, administration and
approaches closely to that of urban supervision activities of government
areas; agencies; production and business
• Regarding orientations and tasks, activities of enterprises, cooperatives
in the period from now to 2030, it is and craft villages, contributing to
necessary to upgrade and modernize narrowing the gap of social services

36.

What is “professional farmer”?

Professional farmers are those with
knowledge, production skills and economic
thinking. Professional farmers know how to
produce goods that the market needs, not
those at will. Professional farmers know how
to produce most economically for the most
reasonable cost price while ensuring quality. knowledge and skills, but more importantly,
Professional farmers are the new generation in attitude. These are also experiences
with sufficient capacity, qualifications and that many community development experts
production skills, compliance with processes around the world have summarized through
and standards in production, and ability to 3H images, which are: Head (the head - is
maintain credibility in business. Besides, knowledge), Hand (hand - is skills), and Heart
professional farmers should know marketing (heart - is the state of mind). Professional
skills, how to use e-commerce and smart farmers are supported with access, training
devices, and how to promote their products. of knowledge and skills, and updates of
These skills are provided and certificated to advanced technologies, which can progress
farmers when they participate in training to the certification of necessary skills
courses. and knowledge. The agriculture sector is
Professional farmers are the ones who are approaching new thinking in the knowledge
innovative, self-reliant, and full of knowledge, economy era, applying achievements in the
skills, capacity and attitude of the “owner” – fourth industrial revolution. Then, farmers
mastering their destiny and the story of rural - the subject of agriculture - must also be
community development. It is understood professionalized, accessing new thinking,
that the profession of farmers are not only in attitude, knowledge, technology and skills.

75
Guidelines for the Strategy for sustainable agriculture and rural development
Guidelines for the Strategy for sustainable agriculture and rural development 75
in the period 2021-2030, and vision to 2050
in the period 2021-2030, and vision to 2050